Currys

Work

Brief — Refresh the brand Identity and store communications. Create new concepts for the high street and out of town offers.

Response — Repositioning the brand towards quality, and raising the perception of the brand. Improved communication, service, knowledge, design and layout. Delivering a more premium store environment.

Services — Corporate identity refresh, branding, instore communication

Position — Design Project Leader, Graphics. Dalziel & Pow.